Thesis writing has long been the focus of academics and investors around the world. So, you might be curious to wonder how it stumbles into the purview of Alignment Management. After all, doesn’t Alignment Management focus on getting the right people focused around the right things at the right time?
Actually, thesis generation is a powerful tool of alignment. The many conversations that occur during and after thesis generation can lead to powerful group insights that produce stronger group cohesion.
As tools of alignment for a company, theses can serve to:
What does a good thesis look like?
In an ideal world, a good thesis tells others a truth that your company knows about the world. It is particularly useful if your thesis shares some uncommon wisdom, such as an insight or valuable perspective on an industry, opportunity or the world-at-large. Consider one of our main theses at Minsilo:
One of the greatest untapped opportunities for companies is a deep understanding of behavioral psychology and how to design products and businesses that are aware of the human element.
We could write a whole book on this topic alone. Good organizational theses can catalyze valuable insights about how to operate a business and make decisions. They can even be useful tools for spurring new innovations. Our previously mentioned thesis statement is even relevant to Alignment Management as a field of management, because a large part of organizational alignment is rooted in organizational behavior.
believe know that understanding people on a deeper level than blind observation (or worse, “conventional wisdom”) and can lead to some powerful insights into how to better design businesses – especially since businesses are no more than groups of people with structure that allows them to participate in controlled, collective value creation – and drive growth.
A good thesis does not need to be devoid of normative statements or viewpoints. In fact, well-written theses can help to promote better ethics. It can be useful to lead your people toward execution that helps to realize a better, more ethical world. At its most basic, a normative thesis can help to align your people toward a common understanding of how the world should be. For example, the statement “open source technology leads to more innovation at a faster pace” may not seem overtly like a normative statement (it is), but it essentially suggests that:
One of the powerful (but also duty-bound) aspects of thesis writing is that most audiences will not rigorously challenge the thesis, especially if its not directly touching on a controversial topic. We implore you to actively challenge your company’s thesis statements and continually evaluate them for alignment with your company’s purpose and values, as well as your strategic positioning. Key Insights
When considering what your company’s theses look like, keep the following in mind: